Coffs Skydivers

Promotional Content

Credits

Production Company: Ashwater Films
Director/ Cinematography: Ash Gibb
Second Unit Camera: Shelle Breur, David Wayland
Editor: Ash Gibb

Company Profile

Coffs Skydivers use skydiving as a tool for personal development and capacity building. Coffs Skydivers contribute to the community in many ways which makes them a great fit for Ashwater Films.

Project Specs

Video: Web Page Video/ Socials
Platform: Web Page, Instagram, Facebook
Year: 2022

Steve approached Ashwater Films with a project that had taken years to develop – a video that represented his company and captured the culture and ethos of his work. He needed to find someone who understood the human side of his company’s mission. Steve wasn’t sure exactly how to show a side of skydiving that people hadn’t seen before, which is where we could help.

The challenge was creating a story that captures the journey of skydiving, highlighting the theme of personal development as well as showcasing the location of the business and it’s staff. Steve wanted a cinematic feel rather than the standard high energy rough-looking skydiving videos that other companies use. We worked with Steve to create a visual journey focussed on anticipation instead of the freefall. Instead of a script for Steve, we interviewed him on camera, and as we had built a rapport the interview was intimate and had the feel that Steve wanted. We worked with a smaller crew which enabled us to shoot from a helicopter, adding some serious production value.

Steve was happy with the result, even though it may be unusual to make a skydiving promotional video without the freefall, but happily the finished product meant that Coffs Skydivers were able to reach new customers that were engaged by the storytelling and the vision.

Kind Words

“Working with Ash is like working with someone you’ve known all your life. He wants to understand you, he genuinely cares about you and your business and this is reflected in the whole team. Because of the effort put in they are able to tell your story better than you could tell it yourself.

To do this Ash gets to know you, what you’re thinking and feeling, what your vision and passion is and what makes you tick. The concept the team delivered was exciting as it was so different but really represented who I am and what my business is about. The execution of the shoot was impeccable. There were helicopters flying next to planes at low heights and coordinating this safely was impressive to say the least. One chance to get the shot and a whole heap of moving parts and plenty to go wrong but it was perfect.”

This guy puts everything he is into delivering you the most on point, picture perfect expression of the message you want to deliver. Thank you Gibbsy. Stunning !!”

Steve